gis microtargeting
Boost Hyper-Local Politics Voter Turnout 15%
Targeting just 5% of a city’s census tracts with personalized door-to-door canvassing can boost voter turnout by 15%. GIS Microtargeting Breakthroughs for Hyper-Local Politics When I first integrated a GIS platform with real-time social listening, the difference was immediate. By overlaying social sentiment with geographic layers, we could spot